Alex Cooper’s net worth is estimated at $125 million as of 2026. The Massachusetts-born podcaster built her fortune by turning a raunchy, self-deprecating college-era podcast into the most downloaded show on Spotify, then negotiating a $60 million Spotify exclusivity deal and a three-year $125 million SiriusXM contract — making her the highest-earning female podcaster in history.
Alex Cooper Quick Facts
| Full Name | Alexandra Cooper |
|---|---|
| Date of Birth | August 21, 1994 |
| Age | 32 years old |
| Height | 5’6″ (168 cm) |
| Weight | 130 lbs (59 kg) |
| Nationality | American |
| Profession | Podcaster, Media Personality, Entrepreneur |
| Net Worth | $125 Million (2026) |
| Spouse/Partner | Matt Kaplan (married 2023) |
| Known For | Call Her Daddy podcast, Spotify deal, SiriusXM empire |
How Does Alex Cooper Make Money?
| Income Source | Estimated Amount | Type | Notes |
|---|---|---|---|
| SiriusXM Deal | $125M total | Cumulative (personal) | Three-year deal announced 2023; highest podcast contract ever signed by a female creator |
| Spotify Exclusivity Deal | $60M total | Cumulative (personal) | 2021 deal for 3 years of exclusive Call Her Daddy distribution on Spotify; transformed her from podcaster to media mogul |
| Ramble Network (pre-Spotify) | $5–10M | Cumulative (personal) | Revenue from sponsorships and deals before the Spotify acquisition period |
| Brand Partnerships & Advertising | $5–15M/year | Annual (personal) | Ongoing podcast ad revenue, sponsored content, and direct brand deals under SiriusXM umbrella |
| Equity & Media Ventures | $5M+ | Cumulative (personal) | Unwell Network (her production company), television development, and equity stakes |
| Estimated Total Net Worth | $125 Million (2026) | ||
Early Life: The Soccer Kid from Newtown, Pennsylvania
Alexandra Cooper was born on August 21, 1994, in Newtown, Pennsylvania, a suburban community northwest of Philadelphia. She grew up in a sports-oriented household — her father Bryan Cooper was a former professional soccer player who played in the early NASL and USL, and her mother Laurie was deeply involved in her children’s activities. Alex was a competitive soccer player from childhood, eventually earning a Division I scholarship to Boston University.
At BU, Cooper studied communications and film while playing on the women’s soccer team. The athletic career ended when she sustained a knee injury during her sophomore year that took away her scholarship and derailed the athletic path she had expected to follow. That pivot — involuntary, painful at the time — turned out to be the fork in the road that changed everything.
Without soccer as her primary identity, Cooper leaned into the social scene at BU and developed the storytelling voice that would later define Call Her Daddy. She was, by her own accounts, a habitual over-sharer with an instinct for making personal humiliation entertaining rather than mortifying. Those traits would prove to be the precise formula the podcast world had been waiting for.
Career: From Barstool Chaos to a Podcasting Empire
Call Her Daddy launched in 2018, co-founded by Cooper and her friend Sofia Franklyn. The podcast was raw, explicit, and unashamedly focused on sex, dating, and the unfiltered experiences of young women navigating both — content that had virtually no mainstream presence despite enormous demand. It was distributed through the Barstool Sports network, where it rapidly became the company’s most popular show.
The partnership between Cooper and Franklyn disintegrated publicly in early 2020 — a drama played out almost entirely on social media and within the podcast itself — in what became known as “the war of the roses.” Cooper, who held the name rights to Call Her Daddy, eventually signed a new Barstool deal independently. The saga, while painful professionally, turned Cooper into a media figure of significant cultural standing: someone who had publicly survived a business implosion at age 25 and emerged stronger.
In 2021, Spotify acquired Call Her Daddy in a three-year exclusivity deal reported at $60 million — one of the largest podcast deals in history and the largest ever signed with a woman creator. The deal transformed Cooper from a successful podcaster into a media executive. She used the period to expand the show’s scope beyond its original format, booking major celebrity and political guests including Meghan Trainor, Miley Cyrus, and — in what became her most widely covered episode — a sit-down with Kamala Harris during the 2024 presidential campaign.
When the Spotify deal expired in 2023, Cooper negotiated upward rather than re-signing. SiriusXM signed her to a three-year, $125 million deal announced in August 2023 — the largest podcast contract ever awarded to a female creator and one of the largest in podcasting history regardless of gender. Under the SiriusXM deal, she also launched the Unwell Network, a podcasting production company under her control that signs and develops other creators, giving her a revenue stream that extends beyond her own show.
Personal Life: Matt Kaplan and the Marriage She Didn’t Plan
Alex Cooper married film and television producer Matt Kaplan in June 2023, in a ceremony held in Montecito, California. Kaplan, who is approximately a decade older than Cooper, is the founder of Ace Entertainment, a production company behind numerous young adult films and series. The couple had been together for several years before marrying, with Cooper keeping the relationship relatively private compared to her typically open approach to personal life on the podcast.
The marriage was somewhat surprising to longtime Call Her Daddy listeners, given that Cooper had spent years explicitly discussing her reluctance to commit to traditional relationship structures — a topic she addressed directly in a 2023 podcast episode following the engagement announcement. She has since spoken about the evolution in her thinking around partnership and family, calling it a genuine personal shift rather than a contradition of her earlier positions.
Cooper is close with her family, who have appeared on the podcast, and remains based primarily in Los Angeles. She has spoken about the mental health toll of the Franklyn split and the ongoing pressure of being one of the most scrutinised women in digital media.
Alex Cooper Net Worth History
Cooper’s wealth trajectory is one of the steepest in modern media. In 2018, at launch, her net worth was negligible. By 2020, following the Barstool period and the dramatic fallout with Franklyn, she was worth an estimated $2–5 million. The $60 million Spotify deal in 2021 vaulted her into the category of generationally wealthy — estimated net worth $30–50 million depending on deal structure and taxes. The $125 million SiriusXM deal announced in 2023, combined with the Unwell Network equity and ongoing ad revenue, pushed estimates past the $100 million threshold. At 32, she has now earned more from podcasting than virtually any other person in the medium’s history.
5 Things You Didn’t Know About Alex Cooper
- She lost her Division I soccer scholarship due to a knee injury during her sophomore year at Boston University — the pivot away from athletics is what ultimately led her to podcasting.
- Her father Bryan Cooper was a former professional soccer player, which meant she grew up in an unusually sports-serious household for a future media personality.
- The public fallout with co-host Sofia Franklyn in 2020 — played out across social media and podcast episodes — became one of the most-covered podcast industry stories in history, generating mainstream news coverage that no podcast drama had previously achieved.
- Her 2024 interview with Kamala Harris during the presidential campaign became one of the most-discussed political media appearances of the cycle, reaching audiences that traditional political media could not.
- The Unwell Network, which she launched under the SiriusXM deal, represents her transition from talent to executive — she now signs and develops other creators, building an infrastructure that will generate revenue whether or not she personally continues to record.
Alex Cooper — The Truth About Call Her Daddy’s Success
Frequently Asked Questions
What is Alex Cooper’s net worth in 2026?
Alex Cooper’s net worth is estimated at approximately $125 million in 2026. She built her wealth through two landmark podcast deals: a $60 million Spotify exclusivity contract in 2021 and a $125 million SiriusXM deal in 2023, the latter being the largest podcast contract ever signed by a female creator. Her Unwell Network production company and ongoing brand partnership revenue add to her income streams beyond the base contracts.
How much did Alex Cooper’s Spotify deal pay?
Alex Cooper signed a three-year exclusivity deal with Spotify in 2021 for a reported $60 million — making Call Her Daddy one of the most expensive podcast acquisitions in Spotify’s history. The deal gave Spotify exclusive rights to distribute Call Her Daddy and positioned Cooper as one of the highest-paid individual creators in the podcasting industry at that time. When the Spotify deal expired in 2023, she negotiated the even larger $125M SiriusXM contract.
What happened between Alex Cooper and Sofia Franklyn?
Alex Cooper and Sofia Franklyn co-founded Call Her Daddy together in 2018 on the Barstool Sports network. In April 2020, their business relationship collapsed publicly after Franklyn allegedly negotiated a separate deal with Barstool without Cooper’s involvement. The fallout was documented across social media and addressed directly in podcast episodes. Cooper ultimately retained the rights to the Call Her Daddy name and continued the show alone; Franklyn departed to launch her own podcast career independently.
Is Alex Cooper married?
Yes. Alex Cooper married film and television producer Matt Kaplan in June 2023 in a ceremony in Montecito, California. Kaplan is the founder of Ace Entertainment, responsible for numerous young adult productions. Cooper addressed the marriage directly on Call Her Daddy, discussing how her views on commitment had evolved from her early podcast persona’s explicit scepticism about traditional relationships.
What is the Unwell Network?
The Unwell Network is Alex Cooper’s podcasting production company, launched under her SiriusXM deal in 2023. Under the Unwell banner, she signs and develops other podcast creators, functioning as an executive producer and label operator rather than solely as talent. The network represents Cooper’s transition from individual creator to media entrepreneur — a structure that generates revenue and builds enterprise value beyond her personal show’s performance.